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Solution · Apps & software

Mobile app development for iOS and Android

A mobile app earns its place when customers or staff use it often — ordering, booking, tracking, working in the field — and when it needs things a website cannot do well: push notifications, the camera, location, offline work. We build apps for iOS and Android together with the server side they depend on, and we tell you honestly when a mobile website would serve the same purpose.

Updated · 4 min read · DealPro

[ 01 ]

In short

In short

  1. 01

    An app is justified by frequency of use and device features; for occasional visits, a fast mobile website usually converts better.

  2. 02

    Most business apps today are built cross-platform — one codebase for iOS and Android — with native code where a feature requires it.

  3. 03

    The app is only half the product: accounts, data, payments and notifications live on a server with an admin panel.

  4. 04

    Publishing requires developer accounts with Apple and Google, and both stores review apps against their own rules.

  5. 05

    An app needs ongoing updates for new operating system versions; budget for support from the start.

[ 02 ]

Scope

When an app makes sense

  • Repeat use. Customers order or book regularly — food, taxis, appointments, loyalty programmes.
  • Push notifications are central: order status, reminders, alerts.
  • Device features: camera for scanning documents or barcodes, location for couriers and field staff, offline mode where the network is unreliable.
  • Staff tools used all day: couriers, sales representatives, warehouse staff, technicians.

If the main goal is to be found and receive enquiries, a website does that better: people will not install an app to read about a company once. The trade-offs are in PWA vs native app.

Native or cross-platform

Native apps are written separately for each platform (Swift for iOS, Kotlin for Android). They give full access to every platform feature and the best performance, at the cost of two codebases.

Cross-platform frameworks such as Flutter and React Native let one team build both apps from a shared codebase. For most business apps — catalogs, bookings, accounts, forms, notifications — this is the practical choice. When a specific feature needs native code, it can be added as a module.

We explain the choice in detail in native vs cross-platform apps and Flutter vs React Native.

What the project includes

  • Product definition. Who uses the app, the key scenarios, what the first release includes and what waits. See defining MVP scope.
  • Design for both platforms, respecting each platform's conventions where they differ.
  • Backend and API. User accounts, data storage, business logic and integrations with your CRM, 1C or other systems.
  • Admin panel for your team: content, orders, users, notifications.
  • Payments through a provider that supports your market; see payment gateway integration. App stores have their own rules on which purchases must use their in-app payment systems, and we check this early.
  • Push notifications with a plan for when and why they are sent, so users do not switch them off.
  • Analytics of key actions inside the app.
  • Publishing to the App Store and Google Play; see publishing apps.

Languages and local context

Apps for Azerbaijan usually need Azerbaijani and Russian, often English as well. We plan text length for the longest language, format dates, numbers and the manat correctly, and test on devices common among your users, including mid-range Android phones.

After launch

Operating systems update every year, and store requirements change with them. An app that is not updated for a long time can stop working correctly or become harder to find in the store. Support covers compatibility updates, bug fixes, monitoring of crashes and gradual improvements based on analytics.

What we need from you

  • Who the users are and the few scenarios the app must handle first.
  • Existing systems the app must connect to, with API access.
  • Developer accounts with Apple and Google in your company's name, or permission to help you create them.
  • Brand materials and content.

[ 03 ]

FAQ

Frequently asked questions

Should we build for iOS and Android at the same time?

Usually yes, with a cross-platform framework, because the cost difference is small. If your users are overwhelmingly on one platform — your analytics will show it — starting with that one is also reasonable.

Can our website and app share one backend?

Yes, and they should. One server and one database serve the website, the app and the admin panel, so orders, users and content are consistent everywhere.

How much does an app cost?

It depends on the number of screens and roles, integrations, and whether offline work or real-time features are needed. We explain the factors in mobile app cost factors and give a fixed estimate after defining the first release.

Related reading

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Contact

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